Here we will discuss the top 5 digital marketing resources to start your career in Digital Marketing.
Whether you want to start a career in digital marketing right now or whether you just want to add some digital capabilities to be more up to date in your marketing efforts. You will definitely need somewhere to start from when you are learning.
You will need to learn the basics of SEO, SEM, PPC, Facebook ads, social media marketing, and email marketing and so on.
If you really want to learn digital marketing like you can learn from YouTube channels, by reading blogs, by reading digital marketing books and also by offline classes.
So, here is the list of top 5 digital marketing resources that you must know.
#1. Google Skillshop
I think the number one destination when you start learning more about Facebook ads, Google ads and SEO should definitely be the official resource of Google and Facebook.
Google has its amazing skillshop. It was formerly known as Google Academy. It has really amazing information Google ads, the Google marketing platform, Analytics, A bit about SEO, Google my Business and really everything you need to know.
It is the platform where you can get your Google ads and Google Analytics certifications.
#2. Facebook Blueprint
Next in the queue is Facebook Blueprint. It gives you all the information about Facebook ads whether you are into media buying or whether you are doing some development for Facebook or whether you are more about creatives for Facebook. You have all the information there.
The big advantage is that they are very up to date. That’s also the place where you can get your Facebook blueprint certification.
SEO really accounts for more than 50% of the traffic of websites all over the world. I believe you know about SEO if not then you must know what SEO is.
To know about SEO click here
So, for SEO, MOZ is definitely the go-to resource. And it has been both as a tool but also in terms of the information that it provides.
MOZ was previously founded by Rand Fishkin, which is the top SEO expert that everyone is following. So on MOZ, you can find more information about the latest Google Algorithm updates, about SEO tools and so on.
And, you would also find a definitive guide to SEO which is a really compelling resource that takes you from A to Z of the SEO process.
If you are at SEO, another resource is Backlinko the blog and Backlinko the YouTube channel. Brian Dean is another very good SEO expert, which also explains very well about SEO.
He explains how to get from the basics of search engine optimization to the more trendy things that you can do in backlinks and link strategy and so on.
So, Backlinko is definitely very good for you, especially if you are a beginner because it really gives you all the basics.
Avery good resource in terms of optimizing your campaigns is Wordstream. This was founded by Larry Kim. He is another top PPC (pay per click) specialist, which I really love.
Wordstream gives you a lot of information about how to get the most out of your Facebook ads campaign or your Google ads campaign.
It keeps you up to date with the latest changes in Google ads, Facebook ads and many others like that. They are quite often, as you already probably know.
The list mentioned above are the 5 Digital Marketing Resources you should have to start a career in Digital Marketing. If you have any other Digital Marketing Resources feel free to share it with in the comment box below.