If you look around any crowded public place you will know just how entrenched mobile gadgets have become in our lives. It’s a sure bet that majority of people you’d see will be using a tablet or smartphone in some way. If your small business isn’t responding to this sea change, you will be left behind. Below are some of the reasons mobility has such mighty capacity to transform a small business—and why going mobile is very crucial to small business success nowadays.
#1. Mobility helps you build awareness of your own business.
When you search or look up a local business on online, do you go to your PC? Odds are you likely just grab your cell phone and make a quick search. That is what many people do.
Going mobile by listing your business in local search directories, for example, Google my business, Bing Places for Business, ensures clients can easily find you and increases your business awareness.
#2. Going mobile helps you make the sale.
When customers do find your site online, it has to be mobile-friendly or they will click away to your competitor website. If your website isn’t quick to load, easy to navigate, and very easy to use even on a small mobile screen, you are going to lose consumers’ interest and the sale.
Nowadays that even B2B buyers research purchases increasingly on mobile devices. Mobile-friendly websites are very important for every business, not just consumer-oriented businesses.
#3. Mobility helps you be more responsive.
Cloud-based technology has changed the way and manner in which business is done. On the off chance that you use cloud storage systems, for example, Microsoft OneDrive, Google Drive etc. you can get to business documents and information instantly, anywhere, whenever.
That implies you can respond to clients and prospects on the spot as opposed to waiting until you return to the office. With the necessary information you need readily available, you can invoice customers, close sales, or answer pivotal questions from employees.
#4. Mobility helps you be more productive.
By utilizing cloud technology, you save a lot of time compared to copying data onto thumb drives or emailing yourself files. You can likewise capture information easily on the go with some tools. For example, Microsoft’s OneNote, Google note or doc.
Use it to take notes on your smartphone, or save photographs, URLs or video to OneNote, and then share them in the cloud. See something very interesting online, but you don’t have time to read it right at that point? With the new Microsoft Edge browser, Google chrome, Operamini browser etc. you can save it for offline to read it later.
#5. Going mobile boosts team collaboration.
Cell phones enable you and your employees work together wherever you are. Combine cloud technology with mobility and you can share and work together on organization documents whenever you have to —a phenomenal formula for success.
With Office 365, mobile collaboration doesn’t require learning unfamiliar new apps, clunky; your familiar Office suites are with you always on your smartphones. In addition, the new Office 2016 makes collaboration less demanding than ever. Just click from within any document to share it with your team instantly and start working together.
#6. Mobility keeps you connected.
With features for example shared calendars, business class email and multi-party HD video for online video conferencing, Office 365 helps keep you in contact with your customers and your team, regardless of how far away they are. Additionally, it works with Windows, Android, or iOS devices for maximum flexibility in the present BYOD world.
Responsive, collaborative, productive, connected—sounds like a description of the present successful business to me.